FinTech / International Campaigns
Live in production
Zet Finance
Zet Finance
Multilingual sales platform in 8 languages plus a compliance-safe international Google Ads structure - high-converting funnels for residency, citizenship, and tax advisory across three integrated service lines.
View live siteProblem
Complex regulated services (MPRP, GRP, citizenship, corporate) needed clear segmentation, trust signals, multilingual reach for international HNW clients - and paid campaigns that survive compliance review across 190+ target countries.
Solution
Structured three service lines (Private Clients, Professional Services, Real Estate), partner profiles, client narratives, downloadable country profile, and cookie-consent compliant lead forms with automated Telegram + Google Sheets lead routing. Engineered the Google Ads account for international reach: 3 search campaigns, 14 ad groups, ~260 keywords guarded by 138 negatives, with location-of-presence targeting discipline.
Key Features
- → International Google Ads: 3 campaigns / 14 ad groups / ~260 keywords engineered for compliance-sensitive traffic
- → 138 negative keywords shielding budget from junk and mis-intent queries
- → 8 languages with hreflang sitemaps and per-locale SEO stubs
- → Eligibility wizard, programme comparison matrix and visa-free mobility explorer
- → Gated factsheet downloads feeding automated lead routing (Telegram + Sheets + email auto-reply)
- → First-touch session attribution for Google Ads campaigns
Stack
Results
8
Languages
190+
Countries targeted
3
Service lines
6+
Residence programmes