Service
Google Ads & International Campaigns
Cut wasted spend. Run campaigns across borders like a local.
Data-driven Google Ads with GA4 tracking, hyper-targeted audiences, and weekly optimisation - plus international campaign management with language-specific ad copy, geo-targeted landing pages, and targeting discipline across 190+ countries. Proven CPL reduction: €120 → €60 per lead.
SME
From €300/mo management
From 15% of ad spend
Enterprise
From €2,500/mo multi-market
From €8,000+/mo international programme
Note
SME: single-market accounts, weekly optimisation. Enterprise: multi-country structure, compliance-sensitive verticals, GAQL reporting - Zet Finance scale. Ad spend paid to Google directly. Min. media €500/mo (SME) / €5,000+/mo (Enterprise).
Featured client work Zet Finance
Trusted by Malta's leading brands
We cut a luxury client's cost per lead in half
CLIENT: YACHTING PARTNERS MALTA
The Problem
Client was burning budget on broad audiences with zero tracking. CPL exceeded €120 with low-quality leads.
The Fix
Implemented GA4 tracking. Segmented audiences by specific URL visits. Launched hyper-targeted campaigns with cinematic drone and vertical reel creatives.
CPL Performance
Reduced Cost-Per-Lead (CPL) by 0%. Turned wasted ad spend into high-quality leads.
Related work
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QuickLets / QLZH Group
Modern Malta-wide rental platform - 62,000+ properties, 435 specialists, advanced search, and QLZH ecosystem integration. Migrating to quicklets.com.mt.
Zet Finance
Zet Finance
Multilingual sales platform in 8 languages plus a compliance-safe international Google Ads structure - high-converting funnels for residency, citizenship, and tax advisory across three integrated service lines.
Yachting Partners Malta
Yachting Partners
Luxury marine dealer - cut CPL by 50% with precision Google Ads targeting, cinematic drone footage, and vertical reels that drove yacht sales.
FAQ
What budget do I need to start?
Minimum €300/month ad spend for meaningful data in Malta. We recommend €500-800/month for proper testing across keywords and ad groups.
How do you measure success?
Cost per lead (CPL), conversion rate, and return on ad spend (ROAS). We set up GA4 events, Google Ads conversion tracking, and UTM attribution from day one.
Do you manage international campaigns?
Yes. We've run campaigns across Malta, UK, EU, and USA - with language-specific ad copy and geo-targeted landing pages.
Can you fix an underperforming account?
Yes. We audit tracking, negative keywords, ad relevance, and landing page alignment. Most accounts we inherit have fixable structural issues.
Ready to start?
Cut wasted spend. Run campaigns across borders like a local.